Data and Privacy Policy
Data and Privacy Policy
To Keep Our Customers' Information Secure
Privacy Policy
This privacy policy explains how A Hipérbole collects and processes anonymous information and personal data when you use our websites and landing pages, purchase products or services, or interact with us in other ways.
Our privacy policies were last updated on June 19, 2019. If you have questions about this privacy notice, you can contact us via email at contato@ahiperbole.com.br.
We may collect the following information about you:
- Information that directly identifies you. This may include your name, address, email address, username, and password.
- Information that indirectly identifies you. We automatically receive and log information from your device or web browser when you interact with our websites and applications. This includes your Internet Protocol (IP) address, mobile device ID, time zone setting, location data, language preferences, operating system, platform, and links clicked or shared, including via email and social media. We may also create a user ID that can indirectly identify you. This information helps us gather data on your activities on our websites and third-party platforms, such as Facebook. We may link indirectly identifying information to your user account (if applicable) and other data we collect about you.
- Location data. We may collect geographical data indicating where you are when gathering other information about you. We may link location data to other information we collect.
- Personal data. This may include your username, password, purchase or order details, interests, preferences, feedback, and survey responses. If you are a registered user, personal data from your account profile (like username) may be visible to other users to facilitate interaction on our sites and apps. We do not disclose email addresses to other users.
- Marketing and communications data. This includes details about your newsletter subscriptions and marketing preferences.
- Financial and transaction data. We may collect or receive financial and transaction data when you make purchases on our sites and apps or from third parties via affiliate links.
- Special category data. During surveys, we may collect sensitive personal data, such as racial or ethnic origin, political opinions, religious or philosophical beliefs, sexual life, or orientation. We will only use or share this data with your explicit consent.
Aggregated Data
We aggregate personal data, such as the number and frequency of visits to our sites and apps, to produce metrics and statistical insights. We may share these aggregated and anonymous data with third parties, such as advertising partners and service providers, to help understand user behaviors and improve our services. Aggregated data combined with personal data are treated as personal data in line with this privacy policy.
How We Collect Your Personal Data
You may provide your personal data directly when creating a user account, purchasing products, subscribing to newsletters, or interacting with us. We also collect data automatically through cookies and similar technologies during your interactions with our websites and apps (see Section 14, Cookies Policy). Third parties, such as analytics providers and ad networks, may share your data with us.
MARKETING
We may use your personal data to determine products, services, and offers of interest to you. We will only send marketing messages if you have requested information, purchased goods or services from us, or provided your data for promotions. You may opt out of marketing messages at any time through the unsubscribe link or by contacting us at contato@ahiperbole.com.br.
Sharing Personal Data
We may share your data within A Hipérbole entities or with third-party service providers for analysis, advertising, research, marketing, or financial services. Additionally, we may share your data with third parties for their purposes with your authorization. Legal obligations may require us to disclose data without your consent.
EU Users: International Data Transfers
Data may be processed and transferred outside the European Economic Area (EEA) with measures in place to ensure equivalent protection. Agreements with third parties ensure compliance with data protection standards.
Protecting Your Data
We adopt security measures to prevent accidental loss, unauthorized access, alteration, or disclosure of personal data. Access is limited to employees and contractors bound by confidentiality obligations. While we strive to secure your data, breaches cannot be guaranteed to be fully preventable.
Retention of Personal Data
We retain personal data for as long as necessary for the purposes for which they were collected. Anonymized data for research or statistics may be used indefinitely.
Third-Party Sites and Platforms
Links to third-party websites, apps, or platforms (e.g., Facebook, Twitter) may result in data collection by those parties. We recommend reviewing their privacy policies.
Your Legal Rights (EU Users)
- Right to access: Request a copy of personal data and details on its processing.
- Right to correction: Ask for incomplete or inaccurate data to be corrected.
- Right to deletion: Request data removal.
- Right to objection: Object to data processing based on legitimate interests or for direct marketing purposes.
- Right to withdraw consent: Withdraw consent for processing at any time.
- Right to restriction: Suspend data processing in specific circumstances.
- Right to transfer: Request transfer of data to yourself or a third party.
- Right to automated decision-making objection: Opt-out of decisions based solely on automated processing, including profiling, unless required for contract performance.
Exercising Your Rights
Contact us at contato@ahiperbole.com.br with proof of identity to exercise your rights. Third-party requests must include permission verification. We aim to respond within one month.
For complaints, contact relevant data protection authorities.